Cookie Policy
Last updated: 02/09/2025
This Cookie Policy explains how ParkLaine (“we”, “us”, or “our”) uses cookies and similar technologies on our website https://parklaine.co.uk (“Website”).
By continuing to browse or use our Website, you agree to the use of cookies as described in this policy. You can manage or disable cookies at any time through your browser settings or via your cookie consent preferences (if applicable).
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, improve user experience, and provide insights into how sites are used.
Cookies may be:
- Session cookies – deleted automatically when you close your browser.
- Persistent cookies – stored on your device for a set period or until deleted.
- First-party cookies – set by our Website (e.g., Craft CMS session cookies).
- Third-party cookies – set by services we use, such as Google or Vimeo.
2. How We Use Cookies
We use cookies for the following purposes:
- Essential – to ensure the Website functions correctly (e.g. Craft CMS session management).
- Analytics & Performance – to understand how visitors use our site (via Google Analytics).
- Marketing & Tracking – to manage and deliver targeted advertising through tools like Google Tag Manager.
- Embedded Media – to display videos and content from external providers such as Vimeo.
3. Types of Cookies We Use
a) Essential Cookies
These cookies are necessary for the Website to operate and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as logging in or filling out forms.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| CraftSessionId | Craft CMS | Maintains user session across page requests and ensures site functionality. | Session | First-party |
| CRAFT_CSRF_TOKEN | Craft CMS | Helps protect against Cross-Site Request Forgery (CSRF) attacks. | Session | First-party |
| *_identity | Craft CMS | Used to identify logged-in users securely. | Persistent (up to 1 year) | First-party |
Without these cookies, certain website features may not work properly.
b) Analytics & Performance Cookies
We use Google Analytics to collect anonymised information about how visitors interact with our Website. This helps us improve navigation, content, and user experience.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| _ga | Google Analytics | Registers a unique ID to generate statistical data on how the visitor uses the site. | 2 years | Third-party |
| _gid | Google Analytics | Distinguishes users for analytical purposes. | 24 hours | Third-party |
| _gat | Google Analytics | Throttles request rates to limit data collection on high-traffic sites. | 1 minute | Third-party |
| _ga_<container-id> | Google Analytics 4 | Stores session state for GA4 analytics tracking. | 2 years | Third-party |
Note: IP addresses are anonymised before being stored by Google Analytics.
c) Marketing & Tracking Cookies
Through Google Tag Manager (GTM), we may enable marketing and remarketing tags that use cookies to measure campaign performance and deliver more relevant ads.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| _gcl_au | Google Tag Manager / Ads | Used to store and track conversions from ads. | 3 months | Third-party |
| IDE | Google DoubleClick | Used for measuring ad performance and targeting relevant ads. | 1 year | Third-party |
| test_cookie | Google DoubleClick | Tests whether the user's browser supports cookies. | 15 minutes | Third-party |
d) Embedded Media (Vimeo)
We embed videos from Vimeo. When you view a Vimeo video on our site, Vimeo may set cookies to track video usage, improve their player performance, and collect analytics.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| vuid | Vimeo | Collects analytics data on video usage (which videos have been viewed, duration, etc.). | 2 years | Third-party |
| player | Vimeo | Stores user preferences for Vimeo’s video player (e.g., volume level). | 1 year | Third-party |
Vimeo’s cookies may track interactions even if you do not have a Vimeo account. For more information, see the Vimeo Cookie Policy.
4. Third-Party Cookies
Our Website integrates services provided by third parties (Google and Vimeo). These third parties may use their own cookies to collect information about your interaction with our Website and their services.
For more information:
5. Managing Cookies
You can control and manage cookies through your browser settings or via cookie consent tools:
- Adjust your browser to block or delete cookies.
- Use the Google Analytics Opt-Out Browser Add-on.
- Manage or opt out of Google personalised ads at adssettings.google.com.
Please note: disabling essential cookies may affect the functionality of our Website.
6. Updates to This Policy
We may update this Cookie Policy periodically to reflect changes in technology, services, or legal requirements. Any updates will be published on this page with an updated “Last updated” date.
7. Contact Us
If you have any questions about this Cookie Policy or how we use cookies, please contact us:
ParkLaine
Email: enquiries@parklaine.co.uk
Website: https://parklaine.co.uk